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2/29/2012 - Technology, design among factors driving car shoppers toward all-new models


New technology is one reason consumers look for redesigned models.

A new survey indicates that when car buyers are given a choice, they tend to gravitate toward all-new vehicles rather than cars with the current model year.

AutoTrader.com surveyed approximately 200 shoppers and found that respondents were more likely to be interested in buying a new or redesigned vehicle for several reasons, including appreciating the design, desiring the latest features and technology and valuing better gas mileage.

"With the economic recovery continuing on a positive trajectory, automakers are aggressively introducing redesigns and brand new models, giving shoppers plenty of options when they’re looking to get behind the wheel of the latest and greatest vehicles," said Rick Wainschel, vice president of accounts at AutoTrader.com.

He added that a variety of vehicles achieve great gas mileage without utilizing a hybrid or electric engine. However, alternative engines may be worth obtaining if shoppers are looking for performance that goes beyond fuel-efficiency.

Editors at the automotive information website also listed their favorite all-new models for 2012, which included the BMW 3 Series, Chevrolet Sonic and Jeep Wrangler.

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