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Our Vision and Values

A clear vision and strong commitment to values has been critical to Selective’s success over time.

“So valuable is the human element that I will not let this Company lose the human touch which has been largely responsible for its success.” D.L.B. Smith, Founder

Selective’s Vision Statement:

To make a meaningful difference for our customers during moments that matter through a unique blend of exceptional insurance solutions delivered by talented people.

Our Values:

Trust: We believe in the positive intentions of our employees and have confidence in their expertise.

Integrity: We expect honesty, transparency, and consistency in communication, relationships, and behaviors while holding ourselves to the highest ethical standards.

Inclusion: We respect and value the unique opinions, beliefs, and experiences of all individuals; and we seek to consider a wide range of perspectives and ideas in everything we do.

Service Excellence: We strive to exceed the expectations of customers, distribution partners, and colleagues and positively impact the communities where we live, work, and serve.

Be The Best: We dedicate ourselves to ongoing learning, growth, and continuous improvement, demonstrated by delivering exceptional business and financial results.