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Uniquely Small Biz:
Mo'Pweeze Bakery

Carolyn chats with Christine Allen, owner of Mo’Pweeze, a specialty bakery that creates delicious treats for customers with food allergies. Christine shares where her passion came from and the emotional moments of comradery she shares with other parents who have children with allergies.

  
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Meet Our Guest
Christine Allen

After a long and disappointing search for treats for her son, who has life-threatening allergies, Christine opened Mo’Pweeze with the intention of creating delicious, allergy-safe treats. Christine’s bakery is a community hub, attracting local repeat customers as well as visitors from all over the world. 

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Meet Our Expert
Cindy Heismeyer

As Vice President and Director of Marketing, Cindy is responsible for driving Selective’s marketing, advertising and branding efforts. Her team develops and executes marketing strategies, and incorporates new and innovative marketing and communication programs for agents and consumers by utilizing multiple channels and solutions. Cindy is one of the founding members of Selective’s Women's Agency Leadership Initiative and Women at Work initiative and is an advocate for the advancement of women in insurance.

EPISODE TRANSCRIPT

Carolyn McArdle: Welcome to season three of Uniquely Small Biz by Selective Insurance, a podcast for small business owners to share their inspiring stories. I'm Carolyn McArdle, and we are so excited to be bringing you another round of insightful conversations with small business owners who are as unique as their ventures. Today, I'm joined by owner and creator of Mo’Pweeze Bakery, Christine Allen. Mo’Pweeze Bakery is a top eight allergen-free and vegan bakery serving New York, New Jersey, and Pennsylvania. Christine joins us to share her story, and give a little bit of sweet insight into running a successful business. So get ready, it's time for Uniquely Small Biz brought to you by Selective Insurance. I wanna jump right in and ask you, Christine, what makes Mo’Pweeze Bakery unique?

 
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Christine: So many things. First of all, Mo’Pweeze Bakery came out of a mom, myself, trying to figure out something, how to create something for my child. So I have 11 year old twins and they have a ... my son had a lot of food allergies and I had to create top allergen-free and vegan and all that stuff. So there's not a lot of bakeries out there that's doing what we do, and I think it's unique because there's so much passion and love and because it's my day to day life. That's what makes it so special and also very unique and also a niche business as well.

 
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