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Uniquely Small Biz:
Urban Churn

Adam Brackbill is setting the bar high for craft ice cream. Inspired by childhood summers spent churning ice with his family, Adam creates unique flavors made with all-natural and local ingredients. Adam and our host Carolyn chat about Urban Churn’s branding, the science behind developing new flavors (like sauerkraut ice cream), and his support for local businesses. 

  

Meet Our Guest:
Adam Brackbill

As a Pennsylvania native, Adam Brackbill grew up surrounded by farmland, a setting that later influenced his desire to create desserts with all-natural, local ingredients. Starting with a classic lemonade stand as a child, Adam’s entrepreneurial spirit landed him in web development and landscaping before finally returning to his roots to create unique ice cream flavors. 

Meet Our Expert:
Bryan Culler

Bryan Culler is a Marketing Director at Selective with an extensive background in clearly articulating the company’s visual brand message and marketing strategy to customers and independent agents.  Through thoughtful storytelling paired with visuals that resonate, Selective’s Marketing Team helps bring to life the brand promise, Be Uniquely Insured.

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